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You can even practice the implementation

This ensures that the structured data is clearly assigned. Code example: This code starts with the script type identification , which “ vocabulary ” it uses and what it wants to mark – an “ organization our official name is “Seokratie GmbH ”, our logo is at the following logo.jpg Tip : Google also offers a JSON-LD training course for structured data. yourself using an example in Google's Code Lab ! Structured data without programming knowledge? Caution: I only see this type of integration as an emergency or bridging solution.


If possible, you should always mark your data using JSON-LD - either manually, using plugins or using the tag manager. If none of this works (yet), you can use Google’s “ Data Highlighter ”. With it you Special Data can easily tag the data on your pages: screenshot from data highlighter In this example, we'll tag the title of a typical blog post, as well as the author, publication date, and cover image. This is how you check whether your data has been entered correctly Now the time has come – you have inserted your structured data and now want to determine whether everything is integrated correctly and whether Google also recognizes it.



Search Console Directly in the Google Search Console you can check under “Improvements” whether Google even lists your labels and whether errors or warnings occur. Products and events are included in the following case: Image from Search Console 19 errors – these should be fixed! Tip: Errors must be fixed, warnings can be fixed! To evaluate whether you are getting rich results in search results, you can click on “Search Appearance” and “Results with Rich Media” in the performance report: Navigation in Search Console Alternatively, you can also activate the filter.

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