They’re a great way to nurture our prospects

At Plezi, we believe that a smart and informed use of marketing automation gives us more time to focus on what really matters: our prospects! You’ve got a webinar topic that directly addresses an issue faced by prospects, you’ve got expert speakers, a solid plan, and an amazing landing page. All you need to do now is attract people! For Plezi, webinars have been part of our content marketing strategy for more than three years. And answer their questions, and their conversion rates continue to improve.


But you’ll probably have to try out different ideas and make deutschland phone number some adjustments before you find the magic formula for webinars. We wanted to let you benefit from the mistakes we’ve made and what we’ve learnt about webinars. So we’ve planned a series of articles that bring together both practical advice and things that we’ve tested ourselves to help you make the best use of this exciting new content format.



In this article, we list all the different things you can do to promote your webinars. Want to know which ones are best for generating leads? Or how can you nurture your existing contacts using the same tools? All you need to do is read our guide! How to promote a webinar: our checklist Regardless of the process you use to create a webinar, it’s important to start with a specific goal in mind.